HOW ONLINE HOTEL DISTRIBUTION IS CHANGING IN EUROPE

The hotel distribution landscape is often touted as a duopoly held by Booking and Expedia, but we see it slightly differently. While they do command a sizeable part of the market share, there are actually other channels that hoteliers are leveraging successfully. After hundreds of hours analyzing the last five years of hotel distribution across … Continue reading HOW ONLINE HOTEL DISTRIBUTION IS CHANGING IN EUROPE