{"id":17186,"date":"2023-08-01T17:46:58","date_gmt":"2023-08-01T16:46:58","guid":{"rendered":"https:\/\/www.d-edge.com\/why-the-crs-is-fast-becoming-the-central-hub-of-hotel-distribution-strategy\/"},"modified":"2023-08-28T18:55:06","modified_gmt":"2023-08-28T17:55:06","slug":"why-the-crs-is-fast-becoming-the-central-hub-of-hotel-distribution-strategy","status":"publish","type":"post","link":"https:\/\/www.d-edge.com\/zh-hans\/why-the-crs-is-fast-becoming-the-central-hub-of-hotel-distribution-strategy\/","title":{"rendered":"Why the CRS Is Fast Becoming the Central Hub of Hotel Distribution Strategy"},"content":{"rendered":"<p>On the heels of the pandemic, the global hotel industry has experienced remarkable growth. In 2022, online revenue increased by 49% in Europe and by 7% in Asia over 2019 levels, and the numbers continue to trend upward in 2023, according to D-EDGE\u2019s\u00a0<a href=\"https:\/\/www.d-edge.com\/2023-hotel-online-distribution-trends-europe-asia\/\">2023 Hotel Online Distribution Trends Report<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>However, the pace of growth is expected to slow down this year, and OTA bookings have been increasing at a faster pace than direct bookings, cutting into hotel profitability. And with the majority of online bookings coming from just two sources, Booking.com and website direct, hotels are missing out on revenue opportunities on direct channels, regional and niche OTAs, wholesalers, and the GDS.<\/p>\n<p>&nbsp;<\/p>\n<p>Under any market conditions, increasing market share and profitability requires a diverse distribution strategy powered by efficient, agile technology. In today\u2019s complex distribution landscape, more hotel companies are transitioning to a CRS-centric strategy to leverage the advantages of integration, consolidation, and automation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On the heels of the pandemic, the global hotel industry [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":17170,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108],"tags":[],"class_list":["post-17186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-zh-hans"],"_links":{"self":[{"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/posts\/17186"}],"collection":[{"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=17186"}],"version-history":[{"count":0,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/posts\/17186\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/media\/17170"}],"wp:attachment":[{"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=17186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=17186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.d-edge.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=17186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}